London, UK – 7th January 2022 – Klöckner Pentaplast (kp) is delighted to have been awarded a WorldStar Award from the World Packaging Organisation for its kp Zapora® padless food packaging tray technology.
The award winning kp Zapora® is an innovative padless tray technology, uniquely designed and developed to remove the need for absorbent pads in plastic packaging for fresh protein with features in the base of the tray that capture and retain the liquid. kp Zapora® was created with a vision in mind to satisfy market demand for more sustainable packaging and uses a mono PET material available to protein packers globally.
The benefit to society is a cleaner and more convenient way for the end consumer to recycle at home with a simple rinse out step. They can then put the tray straight into the domestic recycling without touching any collected juices. The trays are already made using up to 100% recycled PET in a mono material which is much easier to process and capture by recyclers and plastic recycling processors.
Each thermoformed tray with the design in the base can also include up to 30% of our kp Tray2Tray® recovered tray flake material, creating a true circular recycling process for plastic food packaging.
For energy efficiency, kp’s trays are optimised for weight reduction, and made with recycled materials. Pack sizes are designed to be as efficient as possible, which includes transportation and storage. Each of our trays are meticulously designed with special de-nesting features and ribbing to ensure the strongest and most reliable pack, which uses the least amount of material. When we design our trays we consider everything.
Adam Barnett, President of
the Food Packaging Division at kp says “With eco-taxes and new legislation on
the horizon, the time for change is now. At kp, we’ve been using recycled PET
material in our food packaging for nearly two decades, so it’s important for us
that we continue to find new ways to create sustainable options for the global
food market, to keep food safe and secure, and help reduce food waste. kp
Zapora® is just one of many product’s in kp’s portfolio that are striving to be
the best sustainable options for fresh food. We would like to thank the World
Packaging Organisation and their judging panel for recognising our kp Zapora® padless
tray technology for this award.”
Focused on delivering its vision: The Sustainable Protection of Everyday Needs, kp is a global leader in rigid and flexible packaging, and specialty film solutions, serving the pharmaceutical, medical device, and protein markets, amongst others. With a broad and innovative portfolio of packaging and product films and services, kp plays an integral role in the customer value chain by safeguarding product integrity, protecting brand reputation and improving sustainability. kp’s “Investing in Better” sustainability strategy solidifies its commitment to achieving ten clear targets for long-term improvement by increasing recycling and recyclability of products, cutting carbon emissions and continuous improvement in employee engagement, safety, and diversity, equity and inclusion. kp has earned a gold rating from EcoVadis, the leading platform for environmental, social, and ethical performance ratings, putting kp in the top 3% of companies rated in the manufacturing of plastics products sector. Founded in 1965 kp has 31 plants in 18 countries and employs over 5,700 people committed to serving customers worldwide in over 60 locations.
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