kp Elite®

Patented, mono-PET MAP solution, circular by design

kp Elite® is a breakthrough packaging innovation engineered for recyclability, performance, and sustainability. This patented, mono-PET MAP solution, circular by design, is endorsed by TCEP and delivers measurable benefits across the supply chain - from packers and processors to retailers and sustainability leaders.
Packaging with integrity logo
Matt Harris, Head of Packaging at Moy Park
“Sustainable packaging has an important role to play in containing, protecting and preserving our food, and kp Elite® is an ideal solution; not only is it 100% recyclable, it’s created using recycled content and it also delivers a plastic weight reduction.

We’re absolutely delighted that we’re set to achieve our transition to mono material plastic trays well ahead of the 2025 deadline set by On-Pack Recycling Label (OPRL). This means that our poultry trays can continue to be recycled at kerbside.”


Matt Harris, Head of Packaging at Moy Park

Packer/processor benefits

  • Minimises product and material waste, reducing per-unit costs
  • Lowers energy consumption, contributing to operational savings
  • Improves production run uptime and reliability
  • Supports sustainability targets and reduces tax liabilities

Retailer benefits

  • Boosts product appeal and sales
  • Reduces food waste and improves inventory management
  • Enhances customer satisfaction and brand loyalty
  • Lowers EPR fees and supports sustainability commitments

Sustainability benefits

  • Improves recyclability and supports circular economy
  • Demonstrates compliance with sustainability standards
  • Reduces carbon footprint via recycled materials and energy efficiency
  • Minimises food waste across the supply chain
  • Supports corporate ESG and CSR targets

TCEP is an independent industry assocation dedicated to advancing PET thermoform recycling and is establishing itself as the leading authority on Design for Recycling (D4R) for food packaging trays.

Its rigorous evaluation standards are already influencing the development of future Packaging and Packaging Waste Regulation (PPWR) policies.