London, UK – November 2019 – Klöckner Pentaplast (kp) –
a global leader in sustainable fresh food protective packaging,
together with Viridor – the largest UK-owned recycling, renewable energy
and waste management company, have agreed a transformative five-year
collaboration, locking in an annual supply from Viridor of 8,000 tonnes
of post-consumer recycled PET to kp.
The agreement strengthens a long-standing partnership and common
commitments towards a sustainable and circular economy for food
packaging. Securing a stable supply of post-consumer material is
fundamental to drive change at scale for an improved recycling system in
the UK.
The five-year agreement will be fulfilled by Viridor’s new £65m
Avonmouth Resource Recovery Centre which will make kp their largest rPET
flake customer and subsequently their largest buyer of rPET flake in
the UK.
In the first two years, Viridor’s largest UK multi-polymer
processing plant will produce 60 kilo-tonnes (KT) of recycled plastics
from 81KT/year feedstock consisting of 1.6 billion bottles, pots, tubs
and trays. With the plan to raise volume to 63KT from 1.7 billion
bottles, pots, tubs and trays in year three, increasing volume year on
year. From this, 8,000 tonnes a year of the recovered and processed
post-consumer recycled PET will be supplied to kp.
kp is delighted that this exclusive collaboration with Viridor helps
towards achieving kp’s commitments to increase use of recycled content
in their packaging as part of their Positive Plastics Pledge, launched
in September 2018, working towards a true circular economy.
Adam Barnett, President of the Food Packaging division at kp, said:
“We are thrilled to announce this extended agreement with Viridor, which
has been a significant partner of kp’s for many years.
We have celebrated the first successful year of our Positive
Plastics Pledge and are proving that plastic is a valuable material and
when managed responsibly through the right infrastructure, can be
collected, sorted and recycled into sustainable, recyclable packaging,
while maintaining food safety, security and ultimately preventing food
waste. We are engaging consumers through our on-packaging messaging,
advising them that the food they buy is packaged with protective
material made from 100% recycled PET, and is recyclable.
We also want to take our partnership with Viridor to the next level
of circularity as we continue to meet our common goals in true closed
loop tray to tray recycling. As a strong and stable end market, kp is
driving change at scale for a circular future.”
Viridor’s Managing Director of Recycling, Simon Hicks, said the
agreement with kp was part of the company’s continuing commitment to
translating circular economy ambitions into a practical reality in the
UK.
He said: “Viridor has listened to the feedback it has received in
its annual UK Recycling Index which tracks public sentiment on
recycling. UK residents want their recycling efforts at home rewarded
with clear evidence that plastic which has been designed to be
recyclable and can be returned to the economy. This is what the
partnership with kp will accomplish. We will continue to encourage
depositing the Right Stuff in the Right Bin and we, at Viridor, will
then ensure that UK plastic is given another life. It need not be,
single use.”
Viridor Resource Management Managing Director Keith Trower said:
“Viridor is delighted to have formed this partnership with kp, a company
with which we have enjoyed a longstanding relationship. It is this kind
of collaboration which will have a meaningful impact on creating a
truly circular economy.
“It also demonstrates that plastic is not only an extremely
versatile and valuable resource. Both companies have extremely high
standards in terms of sustainability commitments, and this is how we
deliver significant environmental and economic benefits.