Educate

Sharing the value of plastics

We will promote the value of plastic waste

Our goal: engage with people, sharing the value of plastic waste and recycling.
Plastics are versatile and unique in ways that no other materials are – they’re hygienic, safe, flexible, light, tough and have superior barrier properties to preserve and protect perishable products. We want to encourage everyone to understand and appreciate these benefits both during use and afterwards.

We’re reaching out to communities and consumers through on-pack messaging, campaigns, educational videos for schools, and projects to show people the value of plastic and recycling to turn used packaging back into more of the same.

What we’re doing to educate

The actions we’re taking play a part in supporting the United Nations Sustainable Development Goals. We’re engaging young people in our Pledge, encouraging them to come up with creative solutions to packaging problems to protect life below water and on land. By hosting interns in our facilities, we can harness their ideas for innovative solutions that support climate action. Most importantly, through our Educate pillar we are partnering with many key stakeholders to promote the value of plastic waste.

Explore the points of our plan

innovative

We will do more with less

activate

We will drive change at scale

accelerate

We will maximise the use of sustainable materials

activate

We will drive change at scale

accelerate

We will maximise the use of sustainable materials

educate

We will promote the value of plastic waste